Last year, I voraciously read through side hustle, job promotion, and career-boosting books. If you’ve been following me on Instagram, you might have seen me posting photos of my favorite pages and readings along the way, from Ben Arment’s Dream Year to Aliza Licht’s Leave Your Mark. (I love to share my favorite passages.)
As I began my hunt for new books in 2016, I thought I’d share with you all my top 3 side hustle reads from 2015:
Dream Year by Ben Arment
Dream Year is a book I checked out from the library at the end of 2015, and 30 pages in I knew I had to have a copy of my own. Dream Year walks you through the whole process, from letting yourself dream big, coming up with a profitable, unique model, to launching it and becoming a success. It’s a must-have and must-read that will keep you inspired. Come prepared with a highlighter and sticky note flags, because every other page has priceless information you’ll need to know later.
- My favorite part: Everything under the header, “Break the Rules of Your Industry.” One of the best brainstorming sessions I’ve ever had happened after reading this section.
The $100 Startup by Chris Guillebeau
First, if you have not yet read Chris’ book The Art Of Non-conformity, the stop reading this right now and buy it, borrow it, or read it from over someone’s shoulder because it will change your life. Read it? Good. Now read this one. Learn from the entrepreneurial master and world-traveler on how to create your own start up, no matter your funds. Don’t wait for an angel investor: invest in yourself and get going pursuing your dream today.
My favorite part: That there are 50 case studies of people whose business makes $50K+ who started with $100 or less. It’s a fantastic slap in the face for those of us wringing our hands thinking we don’t have enough capital to start our dreams.
Absolute Value by Itamar Simonson and Emanuel Rosen
Absolute Value is the book you need to read to understand how to succeed at marketing a side hustle service or product. This cultural shift to the consumer using absolute value in decision making puts traditional marketing on its head and lets the small-time players make it big.
- My favorite part: This sentence in the introduction: “Our agent, Jim Levine, always likes to say that a good business book should address three questions: 1) What? 2) So what? and 3) Now what?” These 3 questions have stuck with me, and I now use it to guide my writing, from blog posts to marketing campaigns.
These are my top 3 books I believe my fellow side hustlers should read this year. What would you add to the list? Drop a link in the comments below.